- May 19, 2016
In today’s fast paced digital world, businesses don’t always have an opportunity to make face-to-face connections with prospective customers. In the convenience of one setting, the Chamber’s Expo and After Hours offers members a turnkey opportunity to showcase their business and meet one-on-one with potential new customers. The event is heavily promoted and draws a wide audience of over 400 attendees from throughout the North Shore.
Hosted by the Hilton Chicago Northbrook, this year’s new location will allow the Expo to be bigger and better than ever with space for up to 63 exhibitors from Northbrook as well as the Deerfield Bannockburn Riverwoods (DBR) and Glenview Chambers.
“The Expo offers us an opportunity to showcase our hotel’s new look,” notes Hilton General Manager Holly Allgauer. “It gives us a chance to show off the renovated lobby, pre-function space as well as new look in the ballroom.” Allgauer also hopes attendees will check out the beer garden on the newly landscaped patio that is now open seven days a week.
Ash Seth, 18|8 Fine Men’s Salons is looking forward to highlighting their new men’s grooming business to a wider, hard to reach North Shore audience. “We plan to feature our handcrafted haircuts, straight edge razor shaves and other grooming services that we provide especially for men.”
Similarly, the Bright Horizons team hopes to leverage the Expo to spotlight the programs and services they offer beyond traditional child care and preschool options, such as family resources, webinars, and back up care in the event regular child care arrangements break down or school is closed. “The Expo helps us communicate our entire brand,” comments Michelle Milner.
Returning exhibitors appreciate the ability to build visibility for their business, and meet new customers without a huge time commitment. Helen Logarakis, Premier Custom Homes, is exhibiting for the third time. She comments, “the Chamber’s Expo gets our name out there and gives people a way to get to know us, especially as we are not always able to attend events.” This year she will have a slide show along with a new give-away. Maggiano’s Manager Brenda Wycykal adds, “I find there is a synergy in the room and I enjoy exchanging ideas with the other exhibitors. The event is always very well organized and well run.”
By limiting the number of exhibitors to 63, it is easy for attendees to stop by and learn about each business. The Chamber organizes a fun scavenger hunt to encourage attendees to circulate the room and check out as many exhibitors as possible while enjoying complimentary refreshments.